Before I start reading about the company or the job, I typically start from the bottom – looking precisely through what is required from me to perform this job. This is the most important section, because it qualifies you for it or not. If I think I perform well across all requirements I continue reading from the top.
If you don’t know the company, go research it out on the internet. You need a high level understanding of what it is the company does and if your personal values align with that company – i.e. if you don’t like companies that exploit developing countries then it might not be such a good idea to work for a company that mainly uses sweatshops to produce their products. Also, have a look at their financial performance (if data is publicly available) and assess in what situation they are in. It’s much less stressful and typically more fun if you work for a company that is in growth mode. You don’t want to start working for a company that is cutting costs at any possible corner (and potentially your job, just after you started!).
Now, have a read through the high level role description and make sure you fully understand what you would be required to do in this job. If you are unsure, again, use the internet or ask friends what this job is all about. A good source are blogs and job testimonials. Some people also reach out directly to people that are doing the job – utilising internet platforms such as www.xing.com, or www.linkedin.com.
If you still feel that you qualify for the job 100-110% and you are happy with the company, their values, strategies, situation, it is a good time to prepare a customized cover letter (CL) and a curriculum vitae (CV). In my case, I strongly believe that it has helped to customise both the CL and CV to each job application, and I have followed this method frequently in the past. It has also helped me to improve it over time as I gained feedback from many potential employers.
In the next article we will have a look at how to line up the “right jobs”. Hopefully by the time you graduate you will have gained a diverse selection of jobs across your favorite industries. You’re final task during your studies will not be defending your thesis but rather lining up some job offers. How to do that is going to be the discussion in the next article.